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Louis Vuitton Supports Independent Watchmaking Creatives with a New Prize

Cheryl Chia by Cheryl Chia
November 23, 2022
in independent watchmaking, LVMH, News, Reviews, Revolution
0
Home independent watchmaking

Credits:  Article and images by Cheryl Chia @ Revolution Watch Magazine.  See the original article here - https://revolutionwatch.com/louis-vuitton-independent-watchmaking-prize/

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To evaluate the watch submissions, Louis Vuitton has assembled a panel of industry experts made up of artists, artisans, collectors and specialized journalists, including our founder Wei Koh. The works will be reviewed based on five criteria: creativity and innovation, sense of design, the quality of craftsmanship and technical complexity.

Registration will open online on the dedicated Louis Vuitton Watch Prize website where candidates can submit their work from the beginning of 2023 through to the end of May 2023. Twenty semi-finalists will then be shortlisted from the pool of candidates and announced online in September 2023.

In the second leg of the contest, the expert committee will go on to select five finalists in December 2023. They will also elect a five-member jury among themselves to perform the final round of judging. All five finalists will be auditioned by the jury in Paris in January 2024 and the winner will be announced at a special reception hosted by Louis Vuitton.

The initiative arrives at a time when independent watchmaking has become, for many, the centre of the horological universe, but equally when the global financial outlook is dark. This exercise of influence by a powerful conglomerate appears not only to be for the greater good of the watch world but might also provide small and nascent independents critical economic support.

Credits:  Article and images by Cheryl Chia @ Revolution Watch Magazine.  See the original article here - https://revolutionwatch.com/louis-vuitton-independent-watchmaking-prize/

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