Credits: Article and images by Sheng Lee @ Revolution Watch Magazine. See the original article here - https://revolutionwatch.com/lvmh-announces-the-revival-of-the-gerald-genta-brand/
Not content with the revival of Daniel Roth, LVMH now has its sights set on another significant brand that has been dormant for decades. With the help of La Fabrique du Temps, Louis Vuitton, with the cooperation of Evelyne Genta (Gerald Genta’s widow), has announced the revival of Gerald Genta.
Having designed more than 100,000 watches, including the Royal Oak, Nautilus, and the Ingenieur, Gerald Genta is arguably the most important watch designer of the 20th century. But he was also a pioneer in independent watchmaking, having set up his own brand in 1969, and creating several significant watches. These include the world’s thinnest minute repeater, standing at just 2.72 mm tall, as well as what was, at the time, the world’s complicated watch: The Grand Sonnerie, with over 1,000 parts, including a tourbillon, perpetual calendar, grande et petite sonnerie with Westminster carillon, and automatic winding.
Credits: Article and images by Sheng Lee @ Revolution Watch Magazine. See the original article here - https://revolutionwatch.com/lvmh-announces-the-revival-of-the-gerald-genta-brand/
